Pusheen

Official Pusheen Stationery, Jewellery and Keyrings

Stationery is the largest part of the Pusheen range — five-piece sets, a pencil case, pencil and topper sets, eraser packs, a notebook and two sticker sets. Jewellery is the surprise second: gold-plated heart necklaces, bow drop earrings, stud sets and a jewellery set. Then drinkware, with a 40oz tumbler, a pitcher and the Yum mug, plus charm and food-shaped keyrings.

Buying for the cat or for the person?

Pusheen sells to adults far more than the artwork suggests, and the range splits accordingly. The stationery and stickers are the playful end and suit a younger fan or a desk that allows it. The gold-plated jewellery is deliberately understated — a heart pendant reads as jewellery first and Pusheen second, which is what makes it wearable at work.

Is the plating on the jewellery part of the licence?

It is. Licensed Pusheen jewellery is made to a specified gold plating rather than a printed finish, so the colour holds instead of wearing through at the edges — the usual failure on unofficial character jewellery.

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